The artisans of this town have specialized in making traditional toys that include rag dolls, wooden puzzles, and colorful trompos (spinning tops) and yoyos.

You can also find decorative candles, ceramic tableware, jewelry, colorful basketry, embroidered pieces and frayed.

Other handicrafts you find here are wooden boxes, artistically decorated clay tiles, and colorful sandals.

On your trip to San José Iturbide you can also purchase products related to honey such as pollen, propolis, royal jelly, and honey soaps and creams.