It has undergone various changes due to armed conflicts and climatic issues.

In 1873, it was named in tribute to President Benito Juárez, who had passed away a year earlier.

Throughout the first half of the 20th century, it was the city's main supply center until it was consumed by a fire in 1968.

The market was reconstructed and currently offers crafts, jewelry, rustic furniture, curiosities, and various items for sale.